Tod Lykke posted an update 2 weeks, 3 days ago
Of 2,000 people asked if they would ever pay for online news, 9 out of 10 said ‘No!’. Really does which means that that Murdoch’s decision to charge users to access his news sites can be foolish?I wouldn’t pay for information, either, unless…If I were asked ‘would you ever purchase online news?’, I would probably say ‘no’, too. After all, in an age whenever we can usually read about major occasions on Twitter before any of the news stations record them, why would we ever desire pay for usage of their content?However, I would, and often do, purchase quality and ‘luxurious’ news. I’d never pay a penny for just one of the shrinking quantity of totally free newspapers handed out on my way to function in a early morning, but I’d pay for a Sunday broadsheet with all its extras and trimmings (even though the chances of me actually reading more than a few pages are extremely small).I have been known to sign up to a paid people’ area on the site of a certain football team (which shall remain nameless) to gain access to extra content unavailable on the main internet site: video interviews and press conferences, highlights of reserve and youth group matches, live radio commentary on match days.Would I spend to read The Sun online? No. There are usually only about 2 paragraphs in each image-dominated content anyway. It only costs a few pennies to buy genuine so there wouldn’t end up being much value in using its site. THE DAYS? Maybe, but only if all other quality information outlets starting charging, otherwise I’d just go for the totally free one.Utilizing a Credit Card designed for a 20p Article?I’m uncertain just how much Mr Murdoch really wants to charge his users to read an article, but I’m guessing there is going to be some kind of accounts that needs setting up. I certainly couldn’t be bothered to get my wallet out each time I wanted to read something and I’d be very hesitant to commit to subscribing.However, if they had an identical program to iTunes, whereby you merely get into your password to gain access to a paid article and your card is billed accordingly, that may make a bit more sense. But, easily had to achieve that for each major news supplier, it could become very tiresome.Ultimately, they could be shooting themselves in the foot somewhat. If the site helps it be harder and much less hassle-free for me personally to read Defense news articles, I’ll probably go elsewhere. I would assume that I’d always be able to read the news free of charge on the BBC’s website, which would not be very good news for the advertising income of the Murdoch online empire.CopycatsAssuming that I actually wished to read an article upon a paid site therefore badly that We paid my credit card information to them, what would stop me ‘reporting’ upon what the article said on my freely offered blog? I would imagine it could be very hard for a newspaper group to avoid thousands of bloggers disseminating the information freely to their users who gain lots of traffic in the process.